Being the proud sponsor of AIB Divas, a showcase of brilliant stand-up comedians of India, Hotstar wanted to promote its mass exclusiveness in Indian cricket entertainment zone. This kiosk that came to us designed, did not have any graphics to start with. Hence, the art directors of my team alongside me went ahead and created something that will quench your cricket thirsty soul.
Project briefed by - Aditi Sethi.
A big shout out to Vandana Dedhwal and Soheib Farash as well for being amazingly talented.
At the very first stage, a few prototypes were designed. These are the final ones that went to the artisans as a brief to achieve.
After the prototypes were apporved, we did not have much to do. We just had to visit the site on the day of the event to have a look at the final outcome. And boy, we were proud!
